Media Bytes – Issue 1

Sac City Tech Media Bytes
March 27, 2019

Welcome to the first issue of our Media Bytes Blog. Many, but not all of our blog entries will be the same as our newsletter. If you would prefer to receive these in email, Sign Up For Our Weekly Media Bytes!

If you miss any of the Media Bytes mailings, you should be able to come back here and find them.

Exclusive Hints, Tips, Special Offers and More!

Welcome to the first issue of the Sac City Tech Media Bytes

The goal is to provide valuable information to help you in your business. Some of our hints and tips will be based on our technical and media expertise and some will be non-technical experience obtained from 34 years of corporate experience as well as from training attained at various seminars outside of the corporate world. Hopefully this will be useful to all business owners.

In this first issue are the contents of a presentation recently shared with some of the local networking groups.

The topic is “Business Internet Basics”.

Websites

You Need One! – Very Affordable

A stand-alone website is more cost effective than DYI Sites (.i.e wix, squarespace, etc.) because once it’s built, the yearly cost is much lower than the DYI option.

Customers research you online – You control what your website viewers see and there are far less distractions on your own website

Your Website is your online hub, your central on-line location

Point everything to everything – Website to Social Media and Social Media to your website

You want a website that is SEO Friendly – Have a website built that has these features and is mobile friendly

SSL (https://www.yourdomain.com) Same Encryption used by banks. Data transmission will not be viewable if intercepted during transmission

eMail

YOU NEED EMAIL IN YOUR OWN DOMAIN (i.e. yourdomain.com)

Don’t put free email accounts on your business cards or materials, it’s just not professional. Would Bill Gates have BillGates@gmail.com to do business? Of course not.

Good Content Is Important

Photography
Unique, Quality Photos of you, your products and your business used on your website sets you apart and personalizes your business.

Videos

Use custom, quality videos on your website. Viewers love video!

Statistics show that over 80% of marketers use video

Cisco reports that video will account for 79% of global internet traffic by 2020

30% of viewers stop watching a video after 30 seconds, 45% after one minute, and 60% after two minutes

Interactive videos are fully watched by 90% of viewers

If you have any questions or comments, please Contact Usat anytime.